Our Story

 

 

CAFE PAZIFICO

ORIGIN 10.2

Cafe Pazifico is a social startup aiming to improve the living conditions of coffee-growing families affected by and armed conflict that has lasted more than six decades and produced nearly nine million victims, especially among peasant and ethnic communities in rural areas of Colombia.

OUR STORY

We are a movement. A movement that began in the streets of Medellin in the 80s. Three children who were dedicated to doing what children know how to do best: Survive. Like many of us, our life began uphill and without a map under our arms. We had to move, and change cities, friends, family, tastes, and colors; and this movement allowed us to survive and distance ourselves, and that is how we were able to Evolve. And evolution brought us to the place where everything started, but with a new mindset, full of love, compassion, kindness, joy, and optimism, the same attributes that never left the fertile mountains of our Colombian territory that give rise to: Café Pazífico Origin 10.2

During the last 20 years we have worked in the field of peace and reconciliation in different parts of the globe, especially throughout the length, width, and density of our beloved Colombia. Cafe Pazifico is the result of all those experiences, conversations, struggles and joys. Every time you drink a cup of Pazífico coffee, you will keep the peace and reconciliation efforts in movement, so we can contribute to a thriving society, in which we can sit at the table with those who think differently, and share a cup of coffee without judging us, but accepting ourselves: That is evolution.


We believe that we are in a historical moment in which we can stop focusing on survival, and learn to live, to enjoy life, our land, and relationships with others cooperatively: We can move from surviving to thriving. But we cannot do it alone; it is the entire Society that must get moving. Do you want to join us?
We hope that each cup of Pazifico coffee sets you in motion, and if you move, it is because you are alive, and if you are alive, you can evolve, and thrive. Welcome to the Pazifico movement.

WE VALUE

Mind: We value ideas. All ideas have intrinsic value, some positively impact us, others in a negative way. Refining ideas and selecting the ones that allow us to get moving is something we like to do. We welcome all ideas.

Heart: We value emotions, all of them remind us that we live. We do not believe that there are good or bad emotions, they are only a source of information, for life. We invite you to embrace your emotions, live them, and let them move you.

Action: Acting is the perfect mix between a thought and an emotion. An idea without action is a voice in the wind, and an emotion without expression is an echo in the void. We welcome humans of action.

MEET THE TEAM

 

Our team at Cafe Pacifico, is made up of three partners, each with their own experience and unique skills that add value to our project.

 

DANIEL CANO

Founding Partner 

LUCAS AGUIRRE

Founding Partner

JORGE CANO

Founding Partner

Our Partners